Last week I got an email from Mike Dillard of the Magnetic Sponsoring Fame and I had to laugh when I saw it. The subject of the email was "Is our future (gasp!) Offline?"
The reason why I laughed was because of who was sending me the email. Here is what Mike Dillard has to say on his website advertising his book...
Then when I read my email, here is what he has to say regarding baby boomers interested in joining the MLM profession...Look, here's the cold, hard truth you won't hear at the Thursday night MLM meetings or in your company's literature:
In the Internet age...
The "Old School" Prospecting Methods Will Kill
Your Chances Of Making Any Real Money In MLM.In fact, using those "dinosaur" MLM tactics is like trying to fill a leaking bucket.
This is what I have been saying for the longest on this blog. Internet marketing strategies are great. However, they will NEVER replace traditional network marketing strategies and tactics. The bottom line is that the VAST majority of top income earners did it using traditional network marketing strategies.They don't know how to market online - at all. And they don't really want to... Ever.And I can't say that I blame them.They've done quite well for themselves using the people skills they've acquired over the last 40 years. The thought of spending the next 12+ months mastering PPC, HTML, and copywriting doesn't sound like the same kind of fun that it does for us in the "Nintendo Generation", nor will it allow them to reach their financial goals immediately.Frankly, they're better off using "old-school" prospecting techniques, and so are most of their friends in the "baby-boomer" generation. That's what they know.
It is also a fact that most of the leaders these days are advocating a DUAL approach where you combine BOTH traditional strategies as well as internet based strategies.
Here is a great article that puts things in the proper prospective Internet Network Marketing Recruiting – Is This The End Of The Road?
If you are interested in a great free report that combines both traditional network marketing strategies with internet based strategies to help you build your contact list, make sure you download the Endless Streams Of Prospects report today!







