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Tuesday, August 18, 2009

Advanced Facebook Network Marketing Recruiting Strategies

Yesterday we talked about using Facebook Group & Fan Pages to meet new prospects for your network marketing business. Today I am going to share with you a more advanced version of this strategy.

If you are willing to invest more time this advanced strategy can pay big dividends in the form of a higher quality recruit.

The more advanced version of this strategy is to create your own groups and fan pages.

Network marketing is like an adult version to the game "follow the leader." The more you are able to establish yourself as a leader, the more people there are that are going to be attracted to joining you in your network marketing business.

Establishing your own group or fan page on Facebook allows you to establish yourself as the leader and build a following. You get all of the same benefits as you do when you join groups and meet people in those groups. However, being the leader creates the perceived notion that you are an expert in the subject matter of the group.

So for instance, the gentleman that created the Robert Kiyosaki group that I referred to yesterday. If he was involved in a network marketing business and he utilized my strategy, he has the added leverage that he can use as the creator of the group.

When he makes the friend request and offers the introduction he can say "I'm the admin for the Robert Kiyosaki group that you are a part of." People are even more likely to accept a friend request from the admin of a group than just a member.

It is important that you understand the appropriate use of a group and the appropriate use of a fan page. Otherwise you might find your group or fan page removed and worst case scenario, your entire account can be de-activated.

A group can be created on whatever topic that you want. A fan page is suppose to be an official representative of the person or business entity that is represented. You cannot create a fan page on a general topic.

So for instance, you can create a group about Robert Kiyosaki. However, you cannot create a fan page about Robert Kiyosaki unless you are an official representative of Mr. Kiyosaki himself.

So the strategy you want to use is to create a group about topics that will attract ideal prospects for your network marketing business. Or you can create a group about a topic that you have a lot of interest in so that you can build rapport with others with similar interests.

If you are going to create a fan page, you should create an fan page that represents your independent distributorship for the network marketing company that you are a part of. You don't want to create a fan page that represents the actual company itself as it will get deleted and you might even get into trouble with the network marketing company you are with.

The other benefit to creating your own group or fan page is you have the ability to contact every member of your group or fan page. With a group, you can actually send them a Facebook message that goes directly to their Facebook inbox.

Many people check Facebook on their phones, so you get direct access to their telephones as the group administrator.

On a fan page, when you post a message, it gets posted to all of the fans news feed in Facebook. You also have the option to send an update to the fans, which prompts as a prompt when the fan signs in to Facebook.

If this strategy seems too advanced for you, don't worry about it. As I said yesterday you can just simply focus on the Facebook Groups & Fan Page strategy that I wrote about and that will give you more than enough prospects to talk to about your network marketing business opportunity.

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